Was canned coffee invented in japan?

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WHY IS IT SO POPULAR IN JAPAN?

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Japan has a long history of coffee consumption dating back to the late 19th century, when the first kissatens (coffee shops) opened. Kissatens focused on simplicity, serving only black coffee or tea.

However, towards the late 1900s, convenience became increasingly important to Japanese coffee drinkers

, fueling the immense popularity of canned coffee. Following the successful 1969 launch of UCC Milk Coffee, other brands soon followed suit.

Notable examples include Pokka Coffee, which in 1973 sold canned coffee in vending machines that could serve it hot or cold, and Coca-Cola Japan’s Georgia Coffee brand, launched in 1975 and still popular today.


In the late 1980s, more Japanese companies entered the canned coffee market, including beer companies Asahi and Kirin Beverage, and Suntory’s BOSS brand, which hired US actor Tommy Lee Jones as a brand ambassador. The rise of canned coffee in Japan highlights the value placed on both tradition and convenience in Japanese coffee culture.



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